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Digital Marketing & PPC Specialist · Delhi, India

Hi, I'm
Praveen Kumar

Result-oriented marketer with 2+ years driving ROI across Meta Ads, Google Ads, Amazon, Flipkart & Meesho — where creativity meets analytics.

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What I bring to the table
Meta AdsGoogle Ads Lead GenerationPerformance Marketing Amazon SellerFlipkart Ads Meesho CampaignseCommerce Growth Canva & PhotoshopPremiere Pro ChatGPT / AI ToolsGoogle Analytics Search ConsoleExcel & Sheets Keyword ResearchROI Strategy Brand MarketingA/B Testing Meta AdsGoogle Ads Lead GenerationPerformance Marketing Amazon SellerFlipkart Ads Meesho CampaignseCommerce Growth Canva & PhotoshopPremiere Pro ChatGPT / AI ToolsGoogle Analytics Search ConsoleExcel & Sheets Keyword ResearchROI Strategy Brand MarketingA/B Testing

Experience

2025
Digital Marketing Specialist
greeceylook · Oct 2025 – Present · Greater Delhi

Full-funnel digital marketing strategies including paid campaigns and brand growth for greeceylook across Meta and Google platforms.

Current Role ✦
PPC Campaign Managing Executive
Dealszila · Jun 2025 – Present · Patel Nagar, Delhi

Managing high-performing PPC campaigns for Flipkart, Ajio, Myntra, Bombay Shaving Company & Meesho — end-to-end from strategy to ROI tracking.

Current Role ✦
Digital Marketing Specialist
Shivasi International Solutions · Jan 2025 – Present · Delhi (Remote)

Google Ads & Meta Ads Specialist helping brands amplify online presence through performance-driven advertising strategies.

Current Role ✦
2023
Digital Marketing Manager
CRL Diagnostics Pvt. Ltd. · Aug 2023 – Aug 2025 · Rohini, Delhi

End-to-end paid media across Google, Meta & Amazon Ads. Improved lead generation by 45%, conversion rates by 25%. Retargeting strategies across all digital touchpoints.

2019
Assistant General Stock Manager
Food Corporation of India (FCI) · Sep 2019 – Apr 2023 · Uttar Pradesh

Maintained accurate stock records, monitored inventory levels, coordinated with purchasing, production & sales for smooth inventory operations.

2018
Digital Marketing Intern
Realkeeper Technologies Pvt. Ltd. · Jul 2018 – Jan 2019 · Rohini, Delhi

Trained across SEO, SMM, Google Ads, Facebook PPC, banner automation & analytics. Created basic campaigns and gained exposure to various ad platforms.

Education & Certifications

2025
Google Ads for Beginners — A+
Coursera · 2025

Campaign types, bidding strategies, keyword planning, and performance optimization fundamentals.

Build a Free Website with WordPress — A+
Coursera Project Network · Sep 2025

Hands-on WordPress setup, theme customization, and web publishing fundamentals.

2019
B.El.Ed — Elementary Education & Teaching
CSJMU Kanpur · 2017–2019 · 2nd Division

Pedagogy, teaching methodologies, and foundational educational practices.

2016
B.Sc — Chemistry (Botany, Chemistry, Zoology)
CSJMU Kanpur · 2013–2016 · 2nd Division

Three-year science degree with strong analytical and scientific foundations.

2013
12th Class — Science Stream
UPMSP · 2011–2013 · 2nd Division

Intermediate studies in Science under Uttar Pradesh State Board.

10th Class — Mathematics
UPMSP · 2010–2011

High school completion with Mathematics focus under Uttar Pradesh State Board.